We’re the new generation of talent hunters and producers in music, arts and design.
We provide artists visibility and revenues to fund their projects.
Our innovative platform connects and matches artists with advertisers and the public for entertainment experiences and unique cultural collaborations.
Together, we’ve launched platforms and managed teams and projects around the world, from Zanzibar to Lebanon! With over 30 years of experience in management and entertainment, we’ve collaborated with celebrities and brands. But most importantly, we love chocolate, good food in good company and travelling around the world for MAD adventures!
Lise Yacoub
CEO
Dancer & Movie Buff
Rima Yacoub
COO
Musician & Gaming Passionate
Creativity
Reveal new artists and bring their projects to life
Inclusion
Reach 50/50 diversity and break down the walls in a creative industry in silos
Responsibility
Support new artists and social impact initiatives
Collaboration
Create collaborations between artists and brands
MAD is the creative platform that helps artists to live from their art.
We’re the new generation of talent hunters and producers and provide artists,
musicians and designers visibility and an additional source of revenue to fund their projects.
Our innovative platform connects and matches artists with advertisers and the public
for entertainment experiences and unique cultural collaborations.